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Redirect a Domain Name
There are many types of website builder packages and free website services available online. One thing they tend to have in common is that you’re likely to be given an address to your website that includes the name of the service you’re using. For example, the link to your site could be something like:
http://homepage.mac.com/terry.artist/
Or:
http://terryartist.blogspot.com
How do you turn URLs [...]
What is Your Work Hanging Next To?
In marketing, image is everything. A polished presentation gives credibility to the company, product and service.
Artists who are actively showing their work understand this principle, and pay attention to framing and other aspects of good presentation. Artists also tend to recognize that what their work hangs next to is important to how their work is perceived. Accomplished [...]
Why Build a List?
Savvy marketers know that “the money is in the list”. The same holds true for artists, making listing-building one of the most important things an artist can do to sell more work.
By collecting contact information from everyone who expresses an interest in your work (or who buys your work), you’re creating a database of people [...]
Social Media Marketing for Artists
Social Media Marketing is all the rage for savvy businesses that understand the value of building relationships, and for good reason. For artists, the social media phenomenon provides powerful marketing tools, offering unique opportunities to attract and communicate with a network of people who enjoy your art. Facebook, Twitter, LinkedIn, StumbleUpon, Flickr and blogging are [...]
Art Marketing Begins with That First Impression
When you’re expecting guests in your home, you suddenly become keenly aware of dirt, dust, peeling paint, musty odors, and worn furniture. Your prospective art buyers deserve no less consideration. What impressions will they get when they call, write, come into your gallery or booth at an art fair, or when they visit your website?
Most [...]